Ever since visual search became famous, many platforms emerge. One of them is the Pinterest Lens visual search tool. How can you use it?
Read on to learn more.
Pinterest Lens Visual Search
The Pinterest Lens visual search tool lets you spot ideas you love. Have a worn-down dress? And want to buy the same style? Pinterest Lens can help you!
First, point Lens at your dress. Then, tap to see related styles.
Also, you can even see ideas that match your dress! Instant fashion adviser, right?
Moreover, Pinterest Lens allows you to discover things. It also lets you point your camera to something.
Let’s say you spot something interesting. But you cannot find the right words to type on the search bar.
Just point Lens on it! Then, you’ll see results from Pinterest about it.
What else can Pinterest Lens do? Let’s dive deeper into the features of this amazing tool.
Pinterest Lens Visual Search Tools
Lens Your Look
Ran out of ideas in styling your look? In 2017, Pinterest introduced Lens Your Look. What is it?
Len’s Your Look helps you find outfit ideas. You can even match it in your wardrobe!
How does it work?
You can simply add a photo of your clothes. Then, you’ll see the best ideas from billions of Pinterest pins.
So, the next time you’re looking for new ways to wear your favorite dress. Try Lens! And get that personal stylist on your phone.
Shop the Look
Pinterest Lens also helps you shop. How?
Pinterest partnered with ShopStyle. It features millions of products in different brands. And these products are connected with Lens.
Some of the influencers are:
- Color Me Courtney
- Mint Arrow
- Memorandum
- New Darlings
So, view those pins and click the dots on the products!
Snap and Shop
In June 2020, Pinterest added Snap and Shop. It helps you buy in-stock products.
How does it work?
You can point Lens on your shoes or bag that you want to buy. Also, you can upload a screenshot. Then, Lens will tell you where you can buy it.
Also, Lens can show you items on sale. It can even display the brand and the price.
Besides, it’s hard to shop in-store nowadays. Especially with the COVID-19 protocols.
But with Lens, you can shop for online catalogs. Easy shopping at home!
Responsive Visual Search
Pinterest makes the visual search easier. They launched Responsive Visual Search. It shows a more seamless way to search images and Pins.
How can you use it?
Simply pinch to zoom in a Pin. Then, it will start the search. Finally, you’ll see Pins suggested by Pinterest.
Pincodes
Pincodes lets you see curated Pinterest ideas. Just get your Pinterest camera and scan the Pincode.
Also, you can see these codes when you shop at your favorite store. You can even see it in a magazine.
Conclusion
Today, most people have a camera in their pockets. Thus, visual search is on the rise.
Also, taking photos became the norm. Instead of typing to look up information.
With that, the Pinterest Lens visual search tool seems to be leading the way.
